Thanks for doing the first featured thread, Spidey! Done at least a couple times a week, it is sure to keep the CPA's front page from being blank. Plus, it gives those who stop by a reason to keep coming by. Our worst enemy really was the deadness of the front page. Problem solved.
As far as getting popularity for some sort of project, it is still a possibility. I was wrong with my suggestion of hosting a tournament, though. That is just too hard to do, and pull it off so we get recognition for it.
The new big idea...
However, we can design an unofficial set. I think dang near every forum has a dark corner were psychos make their dream cards. Some people (such as our own wonderfully psycho Isty) make entire sets, with an eye for balance and card quality. But, this is just a little private type of thing shared a bit and not really cared for, sort of like a student getting up and reading a poem of his in front of his college English class. There isn't much value.
What if we joined together and made an unofficial Magic expansion? You know, form a R&D team, brainstorm cards, come up with ideas and whatnot. Then, like WotC R&D, we playtest the set to see what works and what doesn't. In time, maybe with a year's development, we should have a tightly-built set that works really well. We would likely want to design this as a stand-alone set with the possibility of its own mechanics and themes.
It would be a ton of work. Collaborative volunteer efforts often turn into storms of bottlenecking followed by heated internal fighting. However, if we put together a team or even two teams, and have clearly defined project leader(s) for it, and assignments are obeyed and deadlines are followed, we could actually succeed. And not just narrowly, I mean succeed well!
Would we follow the guidelines that WotC does with color pie and limited/constructed balance in "packs"? Would me make exciting things that stand alone as well as mix in with existing cards? Could we make artwork, or find support from artists out there on the net? Since this is a free project with no profit in mind, would we be able to legally use the card borders, terms and symbols (I am pretty sure, but we'd need a legal researcher on this, perhaps)?
Imagine, the popularity of a casual Magic expansion made by players, for players. I'd bet a lot of people would come to the site to download the card images/text to use in their casual games.
It is certainly possible. I know Istanbul has made at least an entire set's worth of cards. I myself have spammed out a swarm of ideas. Others (who's names escape me) have worked on Unglued-ish sets. Would we be able to put our collective energies into a group project, instead, and come out with something that not only honors and promotes this site, but makes the volunteer R&D staff shine?
In case I need to push the idea further, might I remind you of one man who made his own set, showed it to WotC, and got a spot on R&D to design one Magic set? How cool would it be to *at least* have some recognition from WotC for such a project? How cool would it be that on the minor chance, one of the fellows from our team might get a shot at such a dream come true?
...just saying...
Edit:
Anyone interested, this can be a very worthwhile project. Please check out this thread:
The CPA Expansion Project, Phase One--Gathering